About Us
Our Story
ECONORM Handicrafts is an initiative by entrepreneur Mrs. Soma Ghosh Gupta. With 20+ years of experience in the jute industry, serving clients nationwide, Tru Jute brings the rising concern for regular eco-friendly items that people can use.
All our products are regular day items brought to you at pocket-friendly prices and authentic Indian handloom, the pride of which is the golden fiber of India - Jute.
Our bags have sold lakhs of units across the nation in seminars, conferences, schools, universities, etc. We have supplied bags to commemorate events at the IITs, IIMs and other prestigious institutions that this country so proudly hosts.
Our Values
Plastic Recycled
Nature Friendly
Organic Quality
Our Philisophy
Founded with a vision to make a difference, Econorm Handicrafts was born out of a love for nature and a desire to support local artisans. Our journey began with a simple idea: to transform natural fibers into stylish, functional pieces that resonate with environmentally conscious consumers.
We are dedicated to ethical sourcing and fair trade practices, working closely with skilled artisans who share our values. By choosing Econorm Handicrafts, you are supporting sustainable livelihoods and helping to preserve traditional crafts.
